What Gucci Tells Us About the War on Masculinity

There’s been a viral video going around comparing Gucci in the 90s and compared to Gucci today.

Here’s the backstory…

In the early 90s Gucci was struggling

Then Tom Ford took over Gucci and turned the brand around.

He accomplished this by making it a masculine brand.

This is what Gucci looked like in the 90s.

All the Gucci models had broad shoulders, lean, muscular, with square jaws and sharp cheekbones.

Masculinity was celebrated.

Now look at Gucci today.

If you don’t think there’s a war on masculinity a war on masculinity, I don’t know what to tell you.

But you can feel that there’s pushback.

Gucci sales have plummeted.

I think both men and women want the polarity back.

We are seeing it everywhere.

*Sydney Sweeney unapologetically embraces her femininity and it’s paying off. Glen Powell leans into traditional masculinity and his career is thriving.

It feels like the world is healing.

If you want to maximize your masculinity, you need high testosterone.

Testosterone is the lifeblood of a man.

This is what makes you attractive to females.

Because it’s the polarity that women are attracted to.

And I think this is why Kino Mojo did so well when we launched it (sold out 6 times).

We launched it at a time when the world was ready to embrace the polarity between men and women.

People are sick and tired of weak men and masculine women.

The weak men experiment has run its course.

The world tried to soften men for the past several decades, but the pendulum is swinging back hard towards masculinity.

Kino Mojo works with your body’s natural testosterone production to restore the drive, intensity, and magnetic energy that defined masculine men for generations.

The androgyny experiment is over.

Get Kino Mojo now

Let polarity work in your favor.

Talk Soon,

Greg O’Gallagher

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